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When it’s all said and done, 2020 will be a acceptable year for e-commerce, but apparently not the best for retail as a whole.
As consumers absorb added time at home due to the advancing COVID-19 pandemic, retailers with an online attendance accept been in position to capitalize. For baby and absolute retailers, a shoppable website provided some business back Main Street was bankrupt beforehand this year. For beyond operations whose bold is online retail, consumers adored them with business and attention. Consider Wayfair, which acquaint its aboriginal accumulation during this year’s additional quarter, abundantly due to actuality appropriately positioned for the time.
The U.S. Administration of Commerce appear that consumers spent $601.75 billion online with U.S. merchants in 2019, up 14.9% from $523.64 billion in 2018. Many apprehend those abstracts to ascend as 2020 comes to a close. In its additional division e-commerce report, the U.S. Census Bureau appear that while absolute retail sales beneath 3.9% from the aboriginal quarter, e-commerce sales added 31.8%.
A anticipation appear in June by eMarketer predicts that U.S. e-commerce sales will acceleration 18% in 2020, abundantly due to the communicable and its effects. However, the anticipation anticipates the all-embracing retail account will drop, with sales bottomward 10.5%.
This is the seventh year Home Accents Today has presented this report, which surveys the online channel’s key home accoutrement retailers and looks at sales leaders who accept bent the absorption of online shoppers. This absolute address lists 18 online home accoutrement retailers in alphabetical order. This account is by no agency comprehensive. Many added than the 18 internet retailers listed actuality are able players aural the home accoutrement industry and online channel.
This address does not rank companies, nor does it affection appliance retailers that accept both a brick-and-mortar and online presence, such as Rooms To Go, Walmart and Williams Sonoma. All sales abstracts and ranges are Appliance Today analysis estimates and are for absolute 2019 sales, which may accommodate revenues from the auction of articles added than furniture.
Home Accents Today chooses not to accommodate some companies due to abridgement of analysis of acquirement figures. Appliance Today aggregate this address by analysis online appliance retailers and researching business bi-weekly archives. Information was gathered, aggregate and analyzed by Home Accents Today’s Strategic Insights department.
Publicly held, budgetary year concluded Dec. 31. Began affairs online in July 1995 and is accepted as the world’s better online retailer. Sells anon to consumers and through third-party vendors online and through adaptable apps. North American 2019 sales grew 21% to $171 billion and accounted for 61% of total. Appliance brands agitated accommodate Acme, Ashley, Coaster, Appearance Bed Group, Homelegance, Sauder, Serta, Simmons, Prepac, South Shore and Walker Edison. Absolute 2019 sales were $281 billion, up 21% from $231 billion in 2018.
Privately held, founded in 2011. Sells anon to consumers and has delivered added than 600,000 orders to date. The online merchant has re-engineered the appliance affairs action to accommodate added amount than what exists on the bazaar today: bear high-quality avant-garde appliance at abundant prices, with speed, affluence and convenience. Today, Commodity exceeds $100 actor in gross anniversary sales and continues its advance trajectory.
Privately-held, accustomed in 2000. Offers promotional to high-end appliance accoutrement the home, central and out. Offers added than 500,000 articles from over 500 brands. Commodity array includes lighting and home furnishings. Major suppliers accommodate Hooker, Universal, Magnussen Home and Hillsdale Furniture. Promotes chargeless aircraft for orders over $75 and a price-matching policy. Adorning accessories accounted for about one-fifth of 2019 absolute sales; furniture, 16%; and the actual 64% appear from added commodity including lighting. Bellacor has a amusing media attendance through Facebook, Twitter, Pinterest, Houzz, YouTube, and Instagram. Works with designers and home experts to actualize agreeable for its blog, bellacor.com/blog. Attends assorted U.S. barter shows anniversary year to antecedent product.
Founded in 2003. Offers promotional to upper-middle priced lines. Has bristles employees. Major suppliers accommodate Powell, Coaster, Diamond Sofa, and Zuo. Appliance and bedding accounted for 85% of absolute 2018 sales, the actual 15% was adorning accessories. The website is mobile-ready. Best Priced Appliance has a amusing media attendance through Facebook, Pinterest, and LinkedIn. Attends four U.S. barter shows anniversary year to antecedent product. Offers chargeless aircraft on all items in the continental 48 states.
Family-owned by brothers Darrin and Jeff King. In business back 1998. Offers upper-middle priced lines. Strives to action alone U.S.-manufactured product, with 95% of bolt and covering alive allowance basement produced in North Carolina and Virginia. Case appurtenances accounted for 19% of 2019 absolute sales; 80% from added appliance and bedding; and 5% adorning accessories. All appliance awash is clandestine labeled beneath the ClubFurniture brand. Has a amusing media attendance through Facebook, Twitter, and Pinterest. Offers chargeless coast-to-coast in-home shipping. Additionally offers chargeless bolt and covering swatches. The ancestors additionally operates One Antecedent Plus, a appliance abundance confined the Charlotte, N.C., area.
Family-owned business accustomed in 1999. Offers promotional to high-end lines. The website has over 40,000 items including dining chairs, dining tables and dining sets, covering sectionals, recliners and coffee tables as able-bodied as ball bank units, table lamps, attic lamps, stools and TV stands. Carries a cardinal of cast names including Parker House, Crosley, Legends Furniture, Elements Fine Home, Moe’s, Lazzaro, Covering Italia, and Barcalounger. Appliance and bedding accounted for 80% of absolute sales; the actual 20% was adorning accessories. The website is mobile-ready and has bags of armpit visitors anniversary week. Dynamic Home Adornment has a amusing media attendance through Facebook, Twitter, Pinterest and Instagram, as able-bodied as a aggregation blog. Offers chargeless aircraft aural the continental 48 states.
Part of abreast captivated Rue Bizarre Groupe, consisting of beam sales sites Rue La La and Gilt, back 2018. Bizarre launched in the U.S. in November 2007. The armpit offers appliance and home adornment from hundreds of altered suppliers including 808 Home, Abbyson, Bronson Couture Furniture, Cyan Design, Couristan Rugs, Design Studios, Modway, Moe’s Home, Noir Home, Noori Rug, Nourison, NuLOOM, Ohana, Panama Jack, Parker James Outdoor, Rustique by Pangea Home, Safavieh, Sealy, Skyline Furniture, SUNPAN, Surya, Tema Home, TOV Furniture, Wolf Mattresses, World Wide Home Furnishings, World Interiors, Yosemite Home Décor, and Zuo, amid others. Bizarre has adaptable apps for iOS and Android devices; about 60% of the retailer’s orders are generated on a adaptable platform. The aggregation has a amusing media attendance through Facebook, Twitter, and Instagram.
Flash-sale armpit founded in 2007. Acquired by publicly-held Nordstrom in 2011. Provides sales contest on women’s and men’s appearance and accessories, beauty, kids’ accoutrement and toys, home adornment and biking products. New Contest activate every day at 8 a.m. Pacific and are shoppable for a bound time. HauteLook has added than 3.5 actor members. Has adaptable apps for iOS and Android accessories and has a amusing media attendance through Facebook, Twitter, Pinterest, YouTube and Instagram. Shares a login and arcade barrow with Nordstrom’s added online site, Nordstrom Rack. Together, Nordstrom U.S Rack stores, HauteLook/NordstromRack.com and Aftermost Chance approval food absolute 2019 sales were $5.189 billion, up hardly from $5.181 billion in 2018.
Owned by Walmart as allotment of its 2016 accretion of Jet.com. Founded in 2002. Offers a ambit of articles from calm and alfresco appliance to decor, allowance baskets, supplies, accessories and more. Has about 500 advisers and operates accomplishment centers in Monroe, Ohio, and Riverside, Calif. In January 2020, Walmart appear affairs to accommodate the Hayneedle business aural Walmart.com, while acceptance the Hayneedle website to abide to operate.
Family-owned, founded in 2003. Offers lower-middle to high-end lines. Has 10 employees. Major suppliers accommodate Homelegance and Hillsdale Furniture. Appliance and bedding accounted for 90% of 2019 absolute sales; the added 10% was from adorning accessories. The website is mobile-ready. Homelement has a amusing media attendance through Facebook and Twitter, as able-bodied as a aggregation blog.
Family-owned business founded in 2003. JMX has about 50 employees. The company’s flagship store, www.DutchCrafters.com, sells heirloom-quality, Amish-made appliance at upper-middle to high-end amount points. The armpit includes some 5,000 products, including academic dining, accidental dining, bedroom, ball furniture, occasional, home office, alfresco and adolescence appliance sourced anon from Dutch copse shops in Pennsylvania, Ohio and Indiana. Added JMX internet food accommodate JMXBamboo.com, specializing in bamboo furniture; OceanFare.com, specializing in abyssal accessories and abyssal gifts; and GardenTones.com, specializing in polywood alfresco appliance and backyard and garden decor. Appliance and bedding accounted for almost 98% of 2018 absolute sales; the actual 2% was from adorning accessories. The website is mobile-ready and has over 30,000 visitors anniversary week. JMX has a amusing media attendance through Facebook, Twitter, Pinterest, LinkedIn, Instagram, YouTube and Tumblr. Attends four U.S. barter shows anniversary year to antecedent product. Has one aboriginal brick-and-mortar abundance in Sarasota, Fla. The DutchCrafters abundance is about 3,500 aboveboard anxiety and is amid at the company’s accumulated headquarters. In August 2018, launched EcoFriendlyDigs.com, an online abundance committed to affairs environmentally affable accoutrement and accessories.
Since ablution in March 2009, One Kings Lane has accustomed itself as a premiere home arcade destination and resource. One Kings Lane was acquired by Bed Bath & Beyond Inc. in 2016, opened their aboriginal retail acquaintance in Southampton, NY in 2017, and launched their New York City flagship in Soho in September 2018, as allotment of their connected retail amplification efforts. Awash by Bed Bath & Beyond in aboriginal 2020 to an associate of CSC generation, which additionally owns Z Gallerie, DirectBuy and Sur La Table.
Publicly held, budgetary year concluded Dec. 31. Online-only closeout banker alms abatement cast name merchandise. Began affairs online in 1999. Home and garden as a commodity class accounted for about 81% of absolute sales in 2019. Home and garden includes furniture, home decor, kitchen and dining, bedding, garden and patio, home improvement, accouterments and added accompanying home products. Appliance brands accommodate Signature Design by Ashley, Abbyson Living, Bestar, Broyhill, Coaster, Emerald Home, Appearance Bed Group, Appliance of America, Hillsdale Furniture, Klaussner, Magnussen, Modway, Sandberg, Serta, Simmons, Skyline Furniture, South Shore and Zuo Modern, amid others. Adorning accent brands accommodate Cyan Design, IMAX, Nourison, Nuloom, Safavieh, Urban Trends, Uttermost and Walker Edison, amid others. Absolute 2019 sales were $1.5 billion, bottomward 20% from $1.8 billion in 2018.
Family-owned, founded in 2009. Sells through ColemanFurniture.com. Offers lower- to upper-middle priced lines. Has 130 employees. Major suppliers accommodate TOV Furniture, Hooker, Universal, Bernhardt, Legacy Classic, Steve Silver, Ashley, and Pulaski for furniture. Appliance and bedding accounted for 97% of sales in 2019; the actual 3% was from adorning accessories. Coleman Appliance has a amusing media attendance through Facebook, Twitter, Pinterest, Instagram, LinkedIn and YouTube. Offers chargeless in-home commitment and chargeless in-home accumulation on bags of items. Attends four U.S. barter shows anniversary year to antecedent product.
Member-only beam sales armpit founded in 2007. Member abject is over 20 million. Offers men’s, women’s and children’s accoutrement and accessories; home adornment and accents; and absolute destinations and experiences. Appliance offerings accommodate case appurtenances and alfresco furniture. Daily Boutique sales go alive at 11 a.m. ET and break accessible for 48 hours. Focuses on the consumer’s arcade acquaintance and what it calls “daily, must-see shopping.” Has adaptable apps for iOS and Android devices. Rue La La has a amusing media attendance through Twitter and Facebook. Allotment of Rue Bizarre Groupe, endemic by Kynetic, which additionally owns Fanatics, a arch online banker of accountant sports merchandise, and ShopRunner, an innovative, members-only account that aggregates arcade allowances from top retailers and brands.
Fiscal year concluded Dec. 31. Founded in 2002. Sells through bristles audible brands: Wayfair.com, aggregate home for every budget; Joss & Main, affordable discoveries for attractive living; AllModern astonishing prices on aggregate modern; Birch Lane, home of archetypal designs and beginning finds; and Perigold, The widest-ever alternative of exceptional home. Offers added than 10 actor articles from added than 10,000 suppliers. Brands offered accommodate A-America, Abbyson Living, Signature Design by Ashley, Broyhill, Copeland, Emerald Home Furnishings, Hillsdale Furniture, Hooker, Klaussner, Nourison, Serta, Simmons, Stearns & Foster, Surya, South Shore, Standard, Tempur-Pedic and Walker Edison, amid others. Opened its aboriginal abiding brick-and-mortar area in Kentucky in 2019. U.S. acquirement accounted for 86% of absolute sales aftermost year. Absolute net acquirement added $2.4 billion to $9.1 billion, up 36% year over year.
Privately-held, in business back 2002. Offers promotional to aerial end lines. Has 12 employees. Operates one brick-and-mortar abundance at its address in Kamloops. Major suppliers accommodate Prepac, Modloft, Primo International, Mobital, and CDI Furniture. Appliance accounted for 100% of 2019 absolute sales. Wholesale Appliance Brokers has a amusing media attendance through Facebook, Instagram, and Pinterest. Attends one U.S. barter appearance anniversary year to antecedent product.
A wholly endemic accessory of Qurate Retail, Inc., which includes QVC, HSN, zulily and the Cornerstone brands. Budgetary year concluded Dec. 31. The armpit was launched in 2010 and is headquartered in Seattle with over 2.2 actor aboveboard anxiety in accomplishment accommodation amid its three US accomplishment centers in Ohio, Nevada and Pennsylvania. Features a curated accumulating for the accomplished family, including clothing, home decor, toys, ability and more. Accept formed with 15,000 altered brands and has an estimated 6.9M alive customers. Unique articles from advancing brands are featured alongside favorites from top brands, giving barter article new to ascertain anniversary morning. New sales accessible anniversary day at 6 a.m. Pacific Time. zulily has adaptable apps for Android and iOS devices. Absolute 2019 acquirement was $1.5 billion, bottomward 14% from $1.8 billion in 2018.
Source: Strategic Insights, 2020 Home Accents Today study